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2026
18 Sep 2026
8 human-centred AI principles for trustworthy and reliable AI products and systems
I’ve distilled my knowledge and research into key 8 principles you need to apply to make your AI products and systems safe, reliable and trustworthy.
2 Sep 2026
Trust is the most important objective in AI products
Trust is now the objective that will move the needle. Whether your users trust your product’s outputs, decisions and actions is the difference between winning and losing users. Trust is the moat.
25 Jun 2026
AI Products need to be transparent and explainable.
AI products must have trust at their core and one of the pillars of trust is transparency and explanation. High trust AI products have lower churn…
20 Jun 2026
LLMs are not a panacea.
The phrase Artificial Intelligence (AI) covers a wide range of approaches and types of model including machine learning, natural language processing…
2 Jun 2026
AI is not human, and never will be
In 1970 an American Mathematician by the name of Marvin Minsky was interviewed by journalist Brad Darrach for Life magazine. In this interview Minsky…
29 May 2026
Why most AI Products and Systems currently fail people?
We are currently in the all consuming hype of AI. Every week I see dozens of new AI products being released and very few are designed well and even…